Job Opportunity: Social Media Specialist

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We are now seeking to hire a social media specialist to help us engage young people everywhere to discover their way of making a better world. 

Some of the job responsibilities include optimizing social media platforms, creating content, providing strategy, posting consistently, brand quality control, and providing analytics.

Application deadline: July 9, 2021


 

who we are and our goal

Our world is in trouble. International conflicts, racial division, and climate change are not getting better. We believe some of the answers lie in the heart of a young person somewhere who doesn’t yet know they have the answer or have the courage to make it known. That’s why IAYSP exists and with your help that voice will be heard.

International Association of Youth and Students for Peace is a non-profit 501c(3) that advances world peace through character education and peace projects supporting the UN Sustainable Development Goals. With active chapters in 48 countries around the world, IAYSP has given hundreds of youth opportunities to make a difference at home and abroad.

As it turns out, advancing world peace will require some help in the social media space. So we are now seeking to hire a social media specialist to help us engage young people everywhere to discover their way of making a better world. We appreciate your consideration to apply and look forward to hearing from you.

Job details

  • Reports to the National Program Coordinator

  • Create and optimize social platforms

    • Such as Facebook, Instagram, Youtube, LinkedIn, Slack, etc.

    • Audit to realize full potential

  • Create content

    • Work with an advisory group for brainstorming and feedback

    • Create images, videos, etc.

    • Promotional materials, including event flyers and graphics in addition to social media content

  • Provide strategy

    • Review IAYSP’s vision and mission and current social media status

    • Create a presentation/report on possible paths that IAYSP could take for executives to decide on

  • Create and maintain content calendar

    • Create a viewable timeline that describes what content and when it will be posted where

    • Changes should be reflected in this document real time to help to staff prioritize the review and approval process of the content

  • Post consistently

    • Post content on all media platforms at the appropriate frequency

  • Brand quality control

    • Create a style guide

    • Respond to comments and feedback according to organization guidelines

    • Respond to negative comments appropriately

    • Respond to technical issues related to accounts

  • Provide analytics

    • Assist executives with setting appropriate social media goals in line with IAYSP’s goals

    • Audience demographics

    • Best performing posts

Example projects

  • Special International Projects

  • Event promotions

    • Weekly show

    • S!NERGY

    • Online webinars and conferences

  • UN Day-related postings

  • Fundraising campaigns

Qualifications

  • Experience as a social media specialist or similar position

  • Excellent critical thinking, interpersonal, communication, time-management and problem-solving skills

  • Ability to use social media for impressions and brand awareness

  • Excellent knowledge of social media platforms including Instagram, LinkedIn, Twitter and Facebook

  • Understanding of social media KPIs, web traffic metrics and SEO

  • Experience doing persona and audience research

  • Familiarity with publishing and web design

  • Demonstrated passion/interest in IAYSP’s mission and values

  • Bachelor’s degree preferred

If interested please submit the following to naria@yspusa.org

  • Resume

  • Statement of interest

  • Statement of what you think you can contribute to the organization

Job application deadline is July 9, 2021. For questions contact Naria Gaarder at naria@yspusa.org